Creative strategy & design

for brands that don’t  copy-paste.

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Canva Brand Kits

Logo Design & Branding

Campaigns

Bespoke Design

Canva Brand Kits ☆ Logo Design & Branding ☆ Campaigns ☆ Bespoke Design ☆

Specializing in creative strategy, branding, and killer bespoke creative projects

Delivered through acessible visual systems that you can actually use (I'm looking at you, Canva 👀)

Hey you, it’s me

I'm Katie Emslie, a creative strategist, visual designer, and your guide through the creative-digital overwhelm.

I help established solopreneurs and small teams transform their ideas into polished, bespoke visuals that actually connect with their audience.

And here's the best part? I make them accessible in tools like Canva and Affinity, so you and your team can use them long after our project wraps!

Let's Work Toegether
View My Work

Why Work With Me?

Strategy first…design second.

Good design without strategy? That's just pretty noise. I dig into the 'why' behind each visual decision. So rest assured that the visuals we create will be equal parts smart and good-looking.

Tech-forward…without the hype

I embrace modern design tools, like Canva and Affinity, as bridges to accessible design, not threats to creativity. I firmly believe that great design doesn't have to be untouchable. You get high-level creative strategy and execution, delivered in formats you can actually use, edit, and adapt.

You're working with a person …not a chatbot

AI just not “getting you”? Good news: you get my full creative attention on every project. No AI guessing games. Just me and a small team of freelancers who get to know your business and create compelling human-led designs that help you stand out.

Featured on the “Got Marketing?” Podcast with the incredible Mia Fileman from Campaign Del Mar.

  • "She's amazing and if you are thinking about working with her, grab the chance!"

    I am so thrilled with the graphics Katie created for me. She came to the process as so much more than a graphic designer. She had a lot of creative input, a lot of ideas, a lot of inspiration and it made the whole process so smooth. She absolutely nailed the brief, customer support and responsiveness really went above and beyond so the whole process was seamless! So I cannot recommend Katie's work more highly. She's amazing and if you are thinking about working with her, grab the chance! - Michelle | Show & Tell Video

  • "If you are thinking about working with Katie, do it! You won't regret it."

    From the second I briefed her, I knew it was going to be a joy to work with Katie, and I wasn't disappointed. Katie's attention to detail, and ability to understand the brief and my vision were second to none. She was super timely and continued to go above and beyond my expectations, leaving me with something I am so proud to put out into the world. If you are thinking about working with Katie, do it! You won't regret it. - Aisling Quigley

  • "It was a joy to work with you 15 years ago, and a joy now."

    Thank you for all that you have done, Katie…

    We are so grateful for making this part of Ripple, our visual design, so seamless.

    It was a joy to work with you 15 years ago, and a joy now. - Mia Fileman | Campaign Del Mar & Ripple Festival

Ready to Design Something Great?

A few design highlights…

corporate jargon

long meetings that could have been an email

micromanag-ing & -ers

wasting time

corporate jargon ✗ long meetings that could have been an email ✗ micromanag-ing & -ers ✗ wasting time ✗

A few things I’m not so good with…

 A few brands I have worked with:

Let’s work together.

Interested in working together? Fill out the form below to get the ball rolling! :)